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Innovative Metrics

Social Media Marketing Specialist (Media Buyer)

Posted 13 Days Ago
Be an Early Applicant
Los Angeles, CA
85K-200K Annually
Senior level
Los Angeles, CA
85K-200K Annually
Senior level
The Social Media Marketing Specialist will manage and optimize paid social media campaigns, contribute to ad creative development, and analyze performance for growth.
The summary above was generated by AI

Where High Performers Are Rewarded.
We're a successful online company with a proven track record across multiple brands and verticals. Been in business over 20 years mainly focused on the finance, solar and insurance verticals. We are currently in high growth mode expanding into new verticals and growing current verticals.

We're looking for A: data-driven and creative social media buyer to join our growing marketing team. In this role, you’ll be responsible for planning, executing, and optimizing paid social media campaigns across platforms like Facebook, Instagram, TikTok, LinkedIn, Pinterest, and more. You’ll collaborate closely with creative, analytics, and strategy teams to deliver campaigns that drive results—whether that’s leads, conversions, or brand awareness.
Key Responsibilities

  • Build, manage, analyze and scale paid social media campaigns across multiple platforms
  • Lead the development of fresh ad creatives by contributing ideas and collaborating with copy and video teams to ensure engaging new assets are available for weekly offer testing
  • Run ongoing A/B tests on creatives and targeting to optimize campaign performance
  • Ensure consistent ROI by monitoring and optimizing campaigns daily and quickly responding to performance changes
  • Evaluate campaigns, creatives and strategy to drive greater scale while maintaining ROI


Preferred Qualifications
(We strongly recommend to apply even if you don’t tick ALL these boxes)

  • 5+ years of hands-on experience managing social media campaigns mainly Facebook Ads campaigns, with proven, results-driven performance
  • Directly managed daily ad budgets of $10K or more
  • Skilled in crafting high-converting ad angles specifically for social media
  • Preferred background in direct-to-consumer marketing
  • Passionate about digital media, particularly in social media
  • Familiar with basic video editing tools and techniques
  • Detail-oriented self-starter with a strong work ethic and commitment to accuracy
  • Adept at analyzing campaign data and translating insights into actionable strategies
  • Quick to learn new tools, systems, and concepts


Golden Perks & Benefits

  • Comprehensive healthcare coverage - Medical, Dental and Vision
  • Paid vacation
  • 6 paid sick and mental health days
  • Performance Incentives with potential for unlimited incentives by meeting collective KPIs - your success drives our shared growth
  • Tuition Reimbursement - Receive support for continued education with tuition expense reimbursement up to eligible limits
  • Growth & Development - Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises
  • Fully stocked kitchen for those coming into our Beverly Hills office
  • Catered lunch each Friday for those coming into our Beverly Hills office


The base salary range for this role is $85,000 to $130,000, with unlimited monthly KPI-based bonuses which can push total compensation to over $200,000 annually for high performers.
Final compensation is determined by a variety of factors, including your experience, skills, qualifications, and geographic location.
 

Top Skills

Facebook Ads
Instagram Ads
Linkedin Ads
Pinterest Ads
Tiktok Ads
Video Editing Tools
HQ

Innovative Metrics Beverly Hills, California, USA Office

8383 Wilshire Blvd, Beverly Hills, CA, United States

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