Marketing Specialist - Greece and Balkans

We are seeking an experienced and dynamic Marketing Specialist to lead the deployment of our marketing strategies across key product lines at the country or subregion level. The ideal candidate will have a strong marketing background, excellent communication skills, and a proven track record in the industrial field, preferably in the automotive aftersales sector.

Key Responsibilities:

• Lead the deployment of marketing strategies, ensuring alignment with country-specific needs and objectives.
• Manage the local marketing budget in collaboration with the Country Refinish Director.
• Understand local market trends, competition, and customer needs to drive effective execution and provide actionable insights.
• Collaborate with key customers and market players, representing the company as a local marketing leader.
• Work with central product management to optimize the product portfolio for customer needs and market penetration.
• Promote and oversee Digital Color Solutions value propositions, ensuring alignment with market demands.
• Design and monitor promotional programs and communication activities to increase customer loyalty and sales.

Key Metrics:

• New/Strategic Products Sales
• Metrics related to key strategic initiatives
• Alignment score on strategy consistency with country-specific objectives
• Market share
• Stakeholder satisfaction score
• Data accuracy rate in market intelligence reports
• Customer satisfaction with product range and pricing
• Sales growth attributed to digital initiatives
• ROI for promotional/communication sales activities

Requirements:

• Graduate degree in Business Administration, Engineering, or Chemicals.
• Minimum of 7 years in the industrial field, preferably in the automotive aftersales sector, and ideally in Refinish.
• Strong marketing background
• Experience in B2B business
• Advanced proficiency in Excel
• Knowledge of Power BI is a plus
• Excellent communication and interpersonal skills
• Sales experience is not essential but highly desired
• Proficient in English; Greek and another language are a plus
• This position requires 25% travel

About Us:

Here at PPG we make it happen, and we seek candidates of the highest integrity and professionalism who share our values, with the commitment and drive to strive today to do better than yesterday – everyday.

 PPG: WE PROTECT AND BEAUTIFY THE WORLD™

Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. To learn more, visit www.ppg.com and follow @ PPG on Twitter.

 The PPG Way:

 Every Single Day at PPG:

 We partner with customers to create mutual value.

We are insightful, dedicated and proactive. We have intimate knowledge of the market and our customers. We focus on practical solutions that make a difference.

We are “One PPG” to the world.

We are better and stronger together. We leverage our scale to reach new markets and introduce innovative technologies as we differentiate and disrupt our markets.

 We trust our people every day, in every way.

We enable and empower our people to make the right decisions. We are inclusive, transparent and respectful. Our feedback is clear and actionable.

 We make it happen.

We have a passion for winning. We achieve. We deliver with discipline and integrity. We bring our best energy to our work. We decide and act intelligently and quickly.

 We run it like we own it.

We respect one another by being responsible and accountable. We always act in the best interest of our company, customers, shareholders and our communities.

 We do better today than yesterday – everyday.

We continuously learn. We develop our people to grow our businesses.

 PPG vision: http://corporate.ppg.com/Our-Company/The-PPG-Way.aspx

We are One PPG: http://one.ppg.com/

 PPG provides equal opportunity to all candidates and employees. We offer an opportunity to grow and develop your career in an environment that provides a fulfilling workplace for employees, creates an environment for continuous learning, and embraces the ideas and diversity of others. All qualified applicants will receive consideration for employment without regard to sex, pregnancy, race, colour, creed, religion, national origin, age, disability status, marital status, sexual orientation, gender identity or expression.

 PPG values your feedback on our recruiting process. We encourage you to visit Glassdoor.com and provide feedback on the process, so that we can do better today than yesterday.

 Benefits will be discussed with you by your recruiter during the hiring process.

PPG pay ranges and benefits can vary by location which allows us to compensate employees competitively in different geographic markets. PPG considers several factors in making compensation decisions including, but not limited to, skill sets, experience and training, qualifications and education, licensure and certifications, and other organizational needs. Other incentives may apply. 
 
Our employee benefits programs are designed to support the health and well-being of our employees. Any insurance coverages and benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.