Today Microsoft closed its $68.7 billion acquisition of Activision Blizzard. This deal, originally announced in January 2022, aims to accelerate Microsoft’s gaming business across various platforms. The acquisition includes well-known franchises such as Warcraft, Call of Duty and Candy Crush.
Bobby Kotick, CEO of Activision Blizzard, will continue to lead the company through the end of 2023. The acquisition provides Microsoft with a significant presence in the mobile gaming segment and bolsters its Game Pass portfolio, which has over 25 million subscribers.
Microsoft’s move to acquire Activision Blizzard reflects its investment in content and cloud technology as the company aims to shape the future of mobile, PC and console gaming.
